1. General

Thank you for choosing to be part of our community at Samuel Allsopp & Sons Ltd, doing business as Allsopp’s (“Allsopp’s”, “we”, “us”, “our”). We are committed to protecting and respecting your privacy. For the purposes of data protection legislation, Samuel Allsopp & Sons Ltd is the data controller. We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003 (PECR). Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

2. Visitors to Our Website

2.1 We may collect and process personal data about you in the following circumstances:

2.1.1 When you complete forms on our website ("Site"). This includes your name, contact details and address, provided at the time you ask us to contact you about our goods or services, subscribe to our mailing list, or request our goods or services;

2.1.2 Whenever you provide information to us when reporting a problem with our Site, making a complaint, making an enquiry or contacting us for any other reason. If you contact us, we may keep a record of that correspondence;

2.1.3 Details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, and the resources that you access (see section 2.2 below); and

2.1.4 Whenever you disclose your information to us, or we collect information from you in any other way, through our Site.

2.2 We may also collect data in the following ways:

IP Address

2.2.1 We may collect information about your device, including where available your Internet Protocol address, for reasons of fraud protection. We may also collect information about your device's operating system and browser type for system administration and to compile aggregate statistical data about our users' browsing actions and patterns. This statistical data does not identify any individual.

Cookies

2.2.2 Our main Site does not use cookies. We use Framer's built-in analytics — a privacy-first tool that does not store cookies on your device and does not create persistent identifiers — to understand general visitor numbers and traffic sources. This data is anonymised and does not identify any individual. As no cookies are used on our main Site, no cookie consent is required to browse it.

Our Shop

2.2.3 Our online shop ("Merch") is powered by Shopify and integrated into our Site using the Framer Commerce plugin. To allow you to add items to your basket and complete a purchase, strictly necessary cookies are used to remember the contents of your basket and keep your session secure. These essential cookies cannot be switched off, as the shop cannot function without them.

2.2.4 When you proceed to checkout, you are directed to Shopify's secure hosted checkout to complete your order. Shopify may set its own cookies for cart management, security and fraud prevention, which are outside our direct control. Shopify acts as a data processor on our behalf; you can read how Shopify handles your data in the Shopify Privacy Policy at https://www.shopify.com/legal/privacy.

2.2.5 We do not use advertising, marketing or third-party analytics cookies (such as Meta Pixel or Google Analytics) anywhere on our Site or in our Shop. If this changes, we will update this policy and, where required, add a cookie consent banner.

2.3 We may use your personal data for our legitimate interests in order to:

2.3.1 Provide you with information, or services that you requested from us;

2.3.2 Allow you to participate in interactive features of our Site, when you choose to do so;

2.3.3 Ensure that content from our Site is presented in the most effective manner for you and for your device;

2.3.4 Improve our Site and services;

2.3.5 Process and deal with any complaints or enquiries made by you; and

2.3.6 Contact you for marketing purposes where you have signed up for these (see section 6 for further details).

Website FORMS

2.4.1 When you submit our contact form, we collect your name, email address, phone number and the details of your enquiry so we can respond to you. Our website is hosted by Framer B.V., which processes form submissions on our behalf and forwards them to our business email account.

2.4.2 When you sign up to our newsletter, we collect your email address and use it only to send you the updates you have asked for (see section 6).

2.4.3 We keep enquiry correspondence for [2 years] after our last contact with you, unless it leads to an order, in which case section 3.4 applies.

Website Links

Our Site may, from time to time, contain links to and from the websites of third parties. Please note that if you follow a link to any of these websites, such websites will apply different terms to the collection and privacy of your personal data, and we do not accept any responsibility or liability for these policies. When you leave our Site, we encourage you to read the privacy notice/policy of every website you visit.

3. Customers

3.1 We will collect details such as name, address, telephone number, other contact details, details of your order requirements and bank details when you order goods or services from us either via our Site, on the telephone or by email. We will use this information to process your order and comply with our contractual obligations.

3.2 In order to perform our contract with you, we may also need to share personal data with third parties such as payment providers and postal service organisations to assist in the delivery of goods or services you have ordered;

3.3 We may also advertise your feedback on our website and marketing materials (subject to obtaining your prior consent where necessary);

3.4 We will retain your information as long as we require this to provide you with the goods or services ordered from us and for a period of 7 years afterwards. Where you have subscribed to receive marketing correspondence from us, we will keep your personal data for the period of time described in section 6 below.

4. Suppliers

4.1 We will collect details such as name, address, telephone number, other contact details and bank details in order to contact you about goods or services ordered with you, to place further orders and to pay you for the goods and/or services supplied. We will keep the personal data for 7 years further to being provided with the goods/services.

5. If You Fail to Provide Personal Data

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide the data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example to provide you with our goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.

6. Marketing

6.1 Where you have given your consent, for example by signing up to our newsletter, we will use your email address to send you news about our beers, products, events and business updates. Where you are an existing customer, we may also send you marketing about similar products, and you can opt out at any time. Newsletter sign-ups are collected through our website host, Framer B.V., and forwarded to our business email account.

6.2 You have the right to opt-out of receiving the information detailed in section 6.1 at any time. To opt-out of receiving such information you can:

6.2.1 Tick the relevant box situated in the form on which we collect your information;

6.2.2 Clicking the unsubscribe button contained in any such communication received; or

6.2.3 Email us at sales@allsopps.com providing us with your name and contact details.

6.3 We will keep your details on our mailing list until you unsubscribe. If you have not engaged with our emails for [3 years], we may remove you from our list.

7. Monitoring and Recording

We may monitor and record communications with you (such as telephone communications and emails) for the purpose of quality assurance, training, fraud prevention and compliance.

8. Automated Processing

8.1 We may carry out a credit check on our customers:

8.1.1 So that we can make credit decisions about you; and

8.1.2 To prevent fraud and money laundering.

8.2 Our search may be recorded on the files of a credit reference agency.

8.3 If further to undertaking a credit check you receive a low credit score; we reserve the right not to supply you with goods or services on credit and require upfront payment for the goods or services you wish to purchase.

If you provide false or inaccurate information and we suspect fraud, we will record this. If you want to see your credit file, please contact us at sales@allsopps.com.

9. Legal Basis for Processing Your Personal Data

9.1 We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:

9.1.1 For performance of a contract we enter with you;

9.1.2 Where necessary for compliance with a legal or regulatory obligation we are subject to; and

9.1.3 For our legitimate interests (as described within this policy) and your interests and fundamental rights do not override these interests.

9.1.4 Where you have given your consent, for example to receive our newsletter.

10. Disclosure of Personal Data to Third Parties

10.1 In addition to the third parties mentioned above, we may disclose your information to third parties for our following legitimate interests as follows:

10.1.1 To staff members in order to facilitate the provision of goods or services to you;

10.1.2 To our affiliated entities to support internal administration;

10.1.3 IT software providers that host our website and store data on our behalf;

10.1.4 Professional advisers including consultants, lawyers, bankers and insurers who provide us with consultancy, banking, legal, insurance and accounting services;

10.1.5 HM Revenue and Customs, regulators and other authorities who require reporting of processing activities in certain circumstances; and

10.1.6 Third parties who we may choose to sell, transfer or merge parts of our business or assets. Alternatively, we may seek to acquire other business or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

10.2 We may disclose personal data to the police, regulatory bodies, legal advisors or similar third parties where we are under a legal duty to disclose or share personal data in order to comply with any legal obligation, or in order to enforce or apply our website terms and conditions and other agreements; or to protect our rights, property, or safety of our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

10.3 We will not sell or distribute personal data to other organisations without your approval.

11. Cross-Border Data Transfers

Some of our service providers store or process data outside the UK, including in the European Economic Area and the United States. Where personal data is transferred outside the UK, we ensure it is protected by an adequacy decision (such as the UK-US Data Bridge for certified US companies), the UK International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses.

12. Data Security

12.1 Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

12.2 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your information transmitted to our Site; any transmission is at your own risk.

12.3 Information you provide to us is shared on our secure servers. We have implemented appropriate physical, technical and organisational measures designed to secure your information against accidental loss and unauthorised access, use, alteration or disclosure. In addition, we limit access to personal data to those employees, agents, contractors and other third parties that have a legitimate business need for such access.

13. Access To, Updating, Deleting and Restricting Use of Personal Data

13.1 It is important that the personal data we hold about you is accurate and current. Please keep us informed if the personal data we hold about you changes.

13.2 Data protection legislation gives you the right to object to the processing of your personal data in certain circumstances or withdraw your consent to the processing of your personal data where this has been provided. You also have the right to access information held about you and for this to be provided in an intelligible form. If you would like a copy of some or all your personal information, please send an email to sales@allsopps.com. We will not normally charge a fee for this. We may charge a reasonable fee, or refuse to act, only where a request is clearly unfounded, repetitive or excessive.

13.3 You can also ask us to undertake the following:

13.3.1 Update or amend your personal data if you feel this is inaccurate;

13.3.2 Remove your personal data from our database entirely;

13.3.3 Send you copies of your personal data in a commonly used format and transfer your information to another entity where you have supplied this to us, and we process this electronically with your consent or where necessary for the performance of a contract; or

13.3.4 Restrict the use of your personal data.

13.4 We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal data that we hold about you or make your requested changes. Data protection legislation may allow or require us to refuse to provide you with access to some or all the personal data that we hold about you or to comply with any requests made in accordance with your rights referred to above. If we cannot provide you with access to your personal data, or process any other request we receive, we will inform you of the reasons why, subject to any legal or regulatory restrictions.

13.5 Please send any requests relating to the above to our Data Lead at sales@allsopps.com specifying your name and the action you would like us to undertake.

14. Right to Withdraw Consent

Where you have provided your consent to the collection, processing and transfer of your personal data, you have the legal right to withdraw your consent under certain circumstances. We will not, ordinarily, process your data on the basis of your consent unless we expressly inform you that is what we intend to do, such as when you sign up to our newsletter, or where we want to display your feedback and name on our website or in our marketing materials. You can withdraw consent to marketing at any time by using the unsubscribe link in any email, or by emailing sales@allsopps.com. To withdraw any other consent, please contact us at sales@allsopps.com.

15. Changes to Our Privacy Policy

We reserve the right to update this privacy policy at any time, and any changes we make to our privacy policy will be posted on this page. We will notify you if there are any changes to this policy that materially affect how we collect, store or process your personal data. If we would like to use your previously collected personal data for different purposes than those, we notified you about at the time of collection, we will provide you with notice and, where required by law, seek your consent, before using your personal data for a new or unrelated purpose. We may process your personal without your knowledge or consent where required by applicable law or regulation.

16. Contact Us

We have appointed a Data Lead to oversee compliance with this privacy policy. If you have any questions, comments or requests regarding this policy or how we use your personal data please contact our Data Lead at sales@allsopps.com. This is in addition to your right to contact the Information Commissioners Office if you are unsatisfied with our response to any issues you raise at https://ico.org.uk/global/contact-us/

This policy was last updated on [15/10/26]